Principal & Founder
With more than 15 years of experience in online communications and fundraising, Mary Getz has been the strategic and creative lead for digital campaigns for a diverse range of charitable, political and religious institutions. Mary’s thought leadership has helped her clients raise money, grow and cultivate their constituent base, drive advocacy actions and develop their online brands.
Her background in integrated marketing and multichannel campaigns paired with strong technical skills enables Mary to help clients bridge the gap between strategy and implementation.
She thrives on a challenge - whether that’s a new way to identify and view donor segments or leveraging emerging technology to expand an organization’s reach. She brings creativity and discipline to all aspects of her work driving campaigns to measurable new heights.
When she’s not trying out the latest social app or checking on a campaign’s current stats, you’ll probably find Mary at Nationals Park where she is a season ticket holder and avid baseball fan.
Recent Presentations & Awards
Data, Dashboards and Warehouses – Oh My!, DMAW Digital Day 2019, June 2019
Creating Effective Conversion and Stewardship Journeys, ANA Nonprofit Conference, February 2019
Fulfilling The Promise: Creating Effective Conversion and Stewardship Journeys, Bridge Conference, July 2018
Turning Web Traffic into Direct Mail Conversions, DMAW Data Strategy Forum, May 2018
Gold Awards for Fundraising Excellence: Multichannel Acquisition Annual Operating Budget Under $10 Million, NonProfit Pro, 2016